American Red Cross | Blood Drive | Pop-Up Marketing
MKMCreative builds brands and generates awareness that accelerates adoption. We play across industries — Consumer Tech, FinTech & SaaS, Health & Wellness, Biotech & Pharma, CPG, Lifestyle & more — to connect clients with their constituencies. As generalized specialists in the space, we are skilled in brand identity development, designing striking creative and producing live, digital and influencer activations that emotionally resonate to drive action.
Within less than 4-weeks of walking in to give blood, we walked out throwing multiple American Red Cross blood drives hosted at the San Francisco Memorial Opera House in Zellerbach Rehearsal Hall. As a result of the COVID-19 compliant blood drive event, hundreds of lives were saved and 52% of donors were first-timers. While community events and gatherings are on pause, there’s always a way to connect brands with their target via meaningful engagements that drive the desired outcome and action. Whatever it takes. Of all the activations we’ve flawlessly produced, this collection tops our favorite list.
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